Creating a Culture of Customer Care

Creating a Culture of Customer Care

There are three scenarios that are most common in the area of customer care:
POOR
There has been a shortfall in one or more areas and little to no effort to overcome it by an employee or the company. This shapes our future buying decisions with that company.
NORMAL
It is the level of efficiency, interaction, and meeting of expectations that we perceive as acceptable enough to possibly use the same service again.

EXCELLENT
A gesture that brings greater value to the service experience, i.e. your janitorial provider proactively coordinates a convenient day to clean your desk that has been covered with papers for a week versus never cleaning it at all.